Economic Impact
Hundreds of millions
flowing into Puerto Rico
$0M+
Tourism Revenue
Per edition, across hospitality and tourism.
0
Jobs Created
Direct + indirect across the island.
0K+
Visitors per Edition
International + domestic across 4 weekends.
$0M+
Tax Revenue
Generated for the Commonwealth treasury.
Revenue Streams
A diversified profit engine
Ticketing38%
GA, VIP, and bundle pass sales.
VIP & Luxury Experiences28%
Cabanas, villas, yachts, and concierge tiers.
Sponsorships & Brand Activations18%
Title, stage, and activation partners.
Streaming Rights9%
Global broadcast and platform deals.
Merchandise7%
Limited-drop apparel and collectibles.
Hotels
Sold-out occupancy across San Juan.
Restaurants
Citywide dining revenue surge.
Transport
Airline, ride-share, marina demand boom.